Home
Home
About
Contact
Begin your search of the AGOSR Open Access Database
Search
Reset
All Fields
Contributors
DOI
OAI
Results: 1
View Article
Operationalizing Artificial Intelligence-Enabled Customer Analytics Capability in Retailing
Venkata Yanamandram
,
Shahriar Akter
,
Md Hossain
,
Angappa Gunasekaran
Sep 01, 2021
The value of customer analytics (CA) and artificial intelligence (AI) has been discussed separately at the forefront of research for business, marketing, and operations management. In spite of the strategic importance of CA and...
Global Information Technology
Computer Science and Information Technology
IT Research and Theory
Published by:
IGI Global